RHODES
2030

CREATING
THE 1º HOLISTIC SUSTAINABLE
TOURISM
DESTINATION

ΡΟΔΟΣ
2030

CREATING
THE 1º HOLISTIC SUSTAINABLE
TOURISM
DESTINATION

THE RHODES CO-LAB

The Rhodes Co-Lab Sustainable Destination is the creative initiative of the South Aegean Region, TUI Group and the TUI Care Foundation, in cooperation with the Municipality of Rhodes, stakeholders, and the local community to co-create solutions that will transform Rhodes into the world’s first holistic sustainable tourism destination.

Where the environment, people, and economy thrive together!

The State, the business community and the society join forces to achieve the national and global goal of "a sustainable future for all."

The Rhodes Co-Lab
THE RHODES CO-LAB FOUNDERS
South Aegean Region
TUI
Municipality of Rhodes
TUI Care Foundation
The Rhodes Co-Lab
VISION

Our vision is for Rhodes to become the 1º global example of a holistic sustainable tourism destination

Rhodes is leading the way as the first tourism destination to undergo a complete and comprehensive transformation towards sustainable regional, national, and international tourism. The Rhodes Co-Lab Sustainable Destination 2030 development plan has a holistic approach to sustainability based on three essential pillars:

  • Environment
  • Society and Heritage
  • Economy and Tourism

A holistic approach to sustainability
for the first time in the world!

The Rhodes Co-Lab
STRATEGY

A sustainability plan
for Rhodes

The Rhodes Co-Lab, in partnership with PwC, conducted the Rhodes Co-Lab Sustainable Destination business plan and implementation plan on how Rhodes can transform into a sustainable and resilient tourism destination by 2030.
The business plan is being implemented with a vision for the island's transformation into the world’s first holistic tourism destination.

Ιn partnership with

Pillars and Goals

ENVIRONMENT
Regenerate the natural environment

  • Phase out oil and achieve climate neutrality by 2030
  • Become plastic-free by 2027
  • Reduce non-accounted water to 20% by 2025
  • Integrated waste management system & 5 zero-waste communities by 2030
SOCIETY AND HERITAGE
Strengthen social development and cultural heritage

  • Fully accessible island to persons with disabilities by 2025
  • 100% of tourism employees in upskilling programs by 2027
  • Best in class for improving living conditions by 2030
  • Strengthen heritage assets' contribution to sustainable development
ECONOMY AND TOURISM
Foster inclusive economic development in the tourism industry
  • Diversify local products & services/ double experience travel visitors by 2025
  • Increase local agriculture and aquaculture production by 50%
  • An e-destination island for visitors and local economy actors by 2025
Governance Model
The Rhodes Co-Lab

Together for a sustainable future for all!

The Rhodes Co-Lab
Address

Ioannou Kazouli 8
TK 85131 Rhodes

The Rhodes Co-Lab
Information

Call
+30 2241115909

The Rhodes Co-Lab
E-mail

Send request to
info@rhodescolab.com